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Business Innovation: A Case Study Approach

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Management number 233403828 Release Date 2026/06/27 List Price US$22.34 Model Number 233403828
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This book provides an understanding of innovation models and why they are important in the business context, and considers sources of innovation and how to apply business frameworks using real-world examples of innovation-led businesses. After providing a solid background to the key concepts related to innovation models, the book looks at why innovation takes place and where the sources of innovation lie, from corporate research to crowd-sourced and government-funded initiatives. Innovation models across manufacturing, services and government are explored, as well as measuring innovation, and the impact of design thinking and lean enterprise principles on innovation and sustainability-driven imperatives.Offering a truly comprehensive and global approach, Business Innovation should be core or recommended reading for advanced undergraduate, postgraduate, MBA and Executive Education students studying Innovation Management, Strategic Management and Entrepreneurship. Read more

ASIN B09NL64J2T
XRay Not Enabled
ISBN13 978-1000538243
Edition 1st
Language English
File size 15.0 MB
Page Flip Enabled
Publisher Routledge
Word Wise Enabled
Print length 355 pages
Accessibility Learn more
Publication date January 25, 2022
Enhanced typesetting Enabled

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